The Daively platform

A clearer measurement stack for mobile growth.

Bring attribution, product behavior, subscription revenue and advertising cost into one evidence chain—without turning Firebase into a mandatory dependency.

Portfolio performance
Sample data · 30 days

Spend

$63.6k

Revenue

$136.2k

ROAS

214%

Trials

8,420

CampaignSpendROAS
Google Ads · US$42,180217%
Google Ads · CA$12,460199%
ChatGPT Ads · US$8,940220%

Core capabilities

Measure what changes the business

Acquisition

Install attribution

Match first opens to paid campaigns, owned measurement links and organic traffic with platform-appropriate signals.

Engagement

Sessions and product events

Measure active users, sessions, onboarding, paywalls and custom events without making the host app depend on network availability.

Monetization

Subscription lifecycle

Keep trials, initial purchases, renewals, refunds and one-time offers distinct using authoritative billing evidence.

Economics

Spend and ROAS

Join campaign cost to gross revenue and proceeds for ROAS, CPA, cohort payback and country-level analysis.

Delivery

Conversion forwarding

Send mapped mobile conversions to Google Ads and OpenAI Ads with durable queues, deduplication and delivery diagnostics.

Operations

Data health

See stale sources, rejected payloads, delivery failures, SDK diagnostics and end-to-end test evidence before data gaps become decisions.

How it works

One setup, four connected layers

Daively keeps each source responsible for the facts it knows best.

  1. Step 1

    Instrument

    Add the iOS or Android SDK and send installs, sessions and product events.

  2. Step 2

    Connect

    Link advertising, billing and store-server sources with encrypted credentials.

  3. Step 3

    Reconcile

    Join campaign signals, installation identity and authoritative transaction lifecycle.

  4. Step 4

    Decide

    Compare spend, proceeds, trials and renewals in dashboards, cohorts and reports.

Designed for production

Delivery should never become an app dependency

Native SDKs persist a bounded queue before sending. Transient failures retry with backoff, duplicate economic events are deduplicated, and internal measurement failures remain fail-silent for the host app.

Test before rollout

Use an isolated Test Lab for SDK, provider webhook and purchase joins, then arm one explicit live conversion canary.

See delivery state

Inspect accepted events, rejected requests, queue outcomes and source freshness without exposing integration secrets.

Built for accountable growth

See the path from campaign spend to subscription revenue.

Tell us about your apps and measurement stack. We will help you validate the integration before any production rollout.

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